Love The Arts In Philadelphia is a multi-faceted marketing initiative that supports many of the city’s most prominent arts, music and cultural institutions. The year-round campaign provides advertising and promotion via television, billboards, radio, social media and online marketing. No other city in America has a program that supports The Arts in this manner.
The companies that benefit from the funding include The Philadelphia Museum Of Art, The Kimmel Center for the Performing Arts, The Philadelphia Orchestra, Pennsylvania Ballet, The Curtis Institute of Music, touring-company Broadway shows at The Academy Of Music, Opera Philadelphia, The Barnes Foundation, The Rodin Museum, The Chamber Orchestra of Philadelphia, American Theater Arts for Youth, Philadelphia Chamber Music Society, The Philly Pops, Philadanco, Woodmere Art Museum, Pennsylvania Academy of the Fine Arts, the Independence Seaport Museum, the Philadelphia History Museum and The Mann Center for the Performing Arts.
The most recognized element of the campaign is our TV commercials that feature notable persons from the world of entertainment telling viewers, “You’re Gonna Love The Arts In Philadelphia!”. The appearance of internationally-recognized people from movies, television and the music industry inspires audiences to attend performances, events and exhibits throughout the year.
We’ve been privileged to work with Billy Crystal, Julie Andrews, Kevin Bacon, Tony Bennett, Placido Domingo, John Legend, Jimmy Kimmel, Danny DeVito, David Lynch, John Lithgow, William Shatner, Josh Groban, Ben Folds, Carla Gugino, Jason Segel, Gamble & Huff, Blythe Danner, David Boreanaz, Regis Philbin, Kristin Chenoweth, Penn & Teller, Bobby Flay and Katie Couric, all of whom have graciously lent their support.